Maysoun Ramadan is the Head of Communication and Public Affairs for Roche Diagnostics Middle East, where she is responsible for corporate communications in which, under her capacity, fall the strategic external communications in 16 countries and internal communications to over 350 employees across the region.
She is a strong and active advocate for women in leadership and women’s health initiatives with extensive experience in oncology, hematology and breast cancer, which has allowed her to develop communications campaigns that focus on driving early diagnosis and treatment to help people live longer, better lives.
With over 10 years’ experience in the medical and marketing industry, Maysoun is responsible for driving all strategic marketing communications and branding activities at Roche Diagnostics in the freshly established management centre based in Dubai. She manages all public relations activity working closely with a variety of stakeholders including health regulators, NGOs, patient groups and the media.
With her in-depth knowledge, experience and qualifications in the pharmaceutical field, Maysoun has been able to establish relationships with key opinion leaders, manage issues and crisis’ and develop key messages and stories to communicate the company’s leadership position in the market.
Maysoun is a certified Arabic editor and TV presenter and holds a Bachelor of Science in Pharmacy from the University Of Jordan.